Selfie-Museum "Sprinkles" Clog Gutters, Choke Fish & Birds

SFGate reports that fake plastic "sprinkles" from the pop-up Museum of Ice Cream are littering San Francisco gutters and potentially posing threats to wildlife.

"A trail of sprinkles could easily be seen on the sidewalks and in gutters for several blocks. For sanitary reasons, the museum doesn't use real, edible sprinkles. They're made with plastic at a factory in Los Angeles and coated in 'antimicrobial germ bloc,' according to a spokesperson…

"Once in the ocean, the sprinkles may be consumed by fish and other sea life because their bright colors make them look like attractive pieces of food. [Surfrider Foundation spokesperson Eva Holman] thinks birds in San Francisco may also be snapping them up, which can cause deadly digestive issues…

"When fish consume micro-plastics, the trash can make its way up the food chain and onto our dinner plates…

"'Most plastic has a purpose, like bottle caps and food wrappers,' Holman said. 'What's the purpose of this tiny piece of plastic other than a selfie moment?"

In other news: Museum of Ice Cream creator wants to install hundreds more outposts