$129 to Touch the Algorithm

Installation view of "Machine Dreams: Rainforest" at DATALAND. © 2026 Refik Anadol Studio on behalf of DATALAND. Photo: Refik Anadol Studio

DATALAND will be only a little cheaper than Disneyland. Tickets to Refik Anadol's museum of AI art go on sale Thursday, May 14, at 10 AM. They're priced at $49–$79 for "standard access" and $89–$129 for "premium access." There will be special pricing for children, students, seniors, active-duty military, and persons with disabilities (not yet disclosed). 

Also like Disneyland, DATALAND will have corporate sponsors for exhibits. They range from the mundane (Epson and LG Electronics) to big tech (NVDIA and Google Cloud), Hollywood (CAA), and luxury brands (L'Oréal). Some of what you'll experience will be product placements. Upscale chocolatier Valerie Gordon is collaborating on an "exclusive, limited-edition edible experience" involving "immense datasets of cacao genetics" and "a first-of-its-kind dialogue between algorithmic data processing and human culinary intuition." Bottom line: "an avant-garde four-piece tasting collection."

DATALAND (they're insisting on all-caps) opens June 20, 2026, in Frank Gehry's The Grand, Los Angeles.

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Anonymous said…
PRNewswire/ -- On June 20, 2026, DATALAND, the world's first omni-sensory Museum of AI Arts co-founded by Refik Anadol and Efsun Erkılıç, opens in Los Angeles.

For this collaboration, L'Oréal Luxe makes history as DATALAND's exclusive founding olfactory partner. Through innovative technology, twelve unique avant-garde olfactive imprints will be experienced by visitors as living scents... These scents are diffused through DATALAND's innovative smart-diffuser devices that react to the artworks and the visitor's presence. [End quote]


Smell-a-vision
Scratched, not sniffed.