MOCA to Go Free
MOCA Board President Carolyn Clark Powers has pledged $10 million towards funding free admission at the museum. Once it's implemented, all of L.A.'s major contemporary art institutions will be free.
The New York Times' spin: "While some New York museums have increased their fees… the contemporary art museums in Los Angeles, where cultural tourism is not as strong, have been going in the other direction…"
The New York Times' spin: "While some New York museums have increased their fees… the contemporary art museums in Los Angeles, where cultural tourism is not as strong, have been going in the other direction…"
Comments
How much of the New York Times' "not as strong" is born out of snideness more than out of pure factuality?
Regardless, a welcome trend given the ongoing news about the Govan/Zumthor debacle and apparently a disaster-in-waiting in the form of the person recently hired to manage the uncompleted Lucas museum.
The ghost of Barry Munitz at the Getty several years ago should be a cautionary tale for all of LA's cultural institutions.
As it is, even the larger display area of the Broad across the street sometimes gives off a feeling of, "is that it? Is that all there is? Isn't there something else?"